Hartbeat is increasing its senior management crew, including former Disney and NBCUniversal govt Brian Price to move Pulse, its new branded content material studio, and Candisse Williamson from Skybound Entertainment and The Madison Square Garden Company to run business and authorized affairs.
The company additionally upped Mike Stein to EVP, Head of TV & Audio, and Monti Sehmi to EVP, Head of Finance and Operations.
Hartbeat was shaped by the merger Hart’s Laugh Out Loud and HartBeat Productions, bolstered by a $100 million capital increase. It stated at this time it plans to develop its govt crew throughout its three fundamental divisions – Hartbeat Studios, which funds, develops and produces content material; Hartbeat Media, occasions and distribution; and Pulse, a branded content material and leisure studio and consultancy.
Price joins Hartbeat as SVP, Head of Branded Content & Creative Partnerships overseeing Pulse to develop inventive methods for brand spanking new and present model companions. Clients embrace Sam’s Club, Lyft, P&G, Chase Sapphire and Samsung. He comes from the Walt Disney Company, the place he led inventive, business operations and technique groups in branded content material and advertising and marketing. He was beforehand VP, Creative Partnerships & Innovation at NBCUniversal and served on the NBCUniversal Marketing Council.
Williamson joins Hartbeat as EVP, General Counsel, after serving as General Counsel at Skybound Entertainment, the place she guided franchises together with The Walking Dead, Invincible and Impact Winter.