EXCLUSIVE: Happy Place has introduced its intention to maneuver into movie and TV with the addition of Ari Hyman and Jake Martin to its govt workforce. The former trade veteran will function Executive Producer and Head of Unscripted, with the latter as Creative Producer and Head of Scripted.
Happy Place is an award-winning, full-service inventive content material studio led by Tara Razavi that has made its title in short-form content material by way of collaborations with artists like Tyler, the Creator, Billie Eilish, Rihanna, Travis Scott and Taylor Swift. Some of its greatest recognized previous initiatives embody all album and present streaming content material for Tyler, the Creator’s Call Me if You Get Lost and Igor, in addition to music movies for Frank Ocean, Jay-Z and Swift together with the Video Music Award-winning You Need to Calm Down and Lover. Happy Place additionally has intensive expertise within the advert space, having created envelope-pushing campaigns for Converse (with Tyler, the Creator), Nike (with Cactus Plant Flea Market) and PlayStation (with Scott).
In their newly created roles at Happy Place, Hyman and Martin will leverage the studio’s status for creating culture-defining content material and discover new codecs to inform tales that put creators first. Both of their departments can be centered on growing distinctive, authentic properties, constructing on Happy Place’s intensive relationships with musical artists, administrators, writers and producers in all visible mediums.
Hyman beforehand served because the Creative Executive for F. Gary Gray’s Nucleus Entertainment, earlier than pivoting to unscripted content material. Over the final decade he has created and produced collection throughout genres for cable networks and streaming platforms together with HBO Max, Hulu, Spotify, PBS, MTV, CNN, CNBC, HGTV, A&E and Oxygen. Recent initiatives embody Silenced (Spotify), The Cook Up (Spotify), Breaking Big (PBS), Defining Moments (Hulu), Beyond the Spotlight (HBO Max/CuriosityStream), Criminal Confessions Season 3 (Oxygen), United Shades of America Season 2 (CNN) and Money Talks (CNBC).
Martin joins Happy Place from Sentient Entertainment the place he served as Director of Creative Development, serving to to arrange and develop the remake of The Others at Universal, in addition to an untitled motion thriller at Netflix to be directed by Pierre Morel. Additionally, he developed and can produce the upcoming options D.O.A to be directed by Morel, and Sombra to be directed by Antonio Negret (Into Darkness, Overdrive).
“Happy Place was built to be a creative refuge for artists, and now, with the exceptional talents of Jake and Ari, we will translate our artist-first approach to the film and TV space,” mentioned the company’s Founder and CEO, Razavi. “Our mission has been to put collaboration, passion and vision above all else while fostering the courage to make meaningful work. We are excited to bring our extensive experience creating groundbreaking content into this new chapter of our company.”
While Happy Place has to date operated out of a four-level manufacturing office in Studio City internet hosting govt suites, inventive boardroom and manufacturing groups, the studio will meet the wants of its latest progress with expanded manufacturing capabilities by way of a brand new, two-acre campus opening in North Hollywood in early 2023, which is able to function soundstage, in addition to casting services and post-production capabilities.